

Inspired by the Lodestar Guidance: Principles to Live and Lead program developed by our very own President and CEO Paul Weaver, Ken shares his thoughts on the impact of character in our everyday lives and our lives with our equine partners.
How do you practice good character with your horses? Share your stories on social media using #HorsemansMoment #RideTheBrand and #LodestarGuidance.

HORSEMAN'S MOMENT VIDEOS
Kindness
Loyalty
Sincerity
Attitude
Honesty & Release
Motivation
Restraint
Initiative
Orderliness & Grooming
Fairness
Integrity
Diligence, Part 1
Diligence, Part 2
Wisdom
Boldness
Determination & Perseverance
Accountability
Empathy
Generosity
Gratefulness
Influence
Ownership
Transparency